Our optimized press release services include writing press
releases for your company to enhance your online
presence.
We also provide press release
distribution » to spread the news about your company on the web.
Get the word out!
Press release writing is an important tool in the promotion
of your company.
Think of a press release as free publicity! It's a cost
effective way to promote your company, not just on the web,
but in newspapers, emails, fax and by mail.
It's important to be objective in your press release, as a
journalist would. Our optimized press release services will
tell the story without the hype, in a pointed and crisp
style, to grab the interest of the audience.
Example of a Press Release
Press releases can be about a service, product, event or
any information that is befitting an audience.
It's not only important what you say, but how you say
it!
FOR IMMEDIATE RELEASE:
Contact Name
Phone
Cell Phone
Email
Title of the Press Release:
Make sure the title is an attention grabber. Capitalization
is important. Capitalize the first letter of each important
word. You can also include a sub-heading, if applicable.
This will give you a little extra space to make the point
of the headline.
Lead Paragraph:
The first paragraph should contain the who, what, when,
where and how of your press release. The first sentence is
the most important, use it to your advantage.
Body:
Keep your press release around 500-700 words, no more than
a page. Don't use sales language, stick to the facts. Since
the lead paragraph already states the main points, use the
body to support it. Use quotes from a company source, or
from customers etc.
Boilerplate:
This is the 'about' section of the press release. Use this
part to briefly describe the particulars of your company.